Missing: Personal Connection
On Monday evening, I had a virtual meeting with Kaitlyn from Kaye Publicity. A dear friend of mine had suggested checking in with Kaye regarding a publicity plan for The Weight We Carry. Since I’m with a small publisher who doesn’t market much, the responsibility to get my book out there lands mainly on me. Having gone through this once already, and knowing what I could and couldn’t manage, I decided to go with it.
I’m so glad I did. Along with a whole host of fantastic information that Kaitlyn provided, one major issue became clear: the casual observer will have no idea that I have a personal connection to the novel! And, as Kaitlyn said, that personal connection is what might draw a reader or a book reviewer or interviewer or podcaster in.
Well, duh.
The question is, how to tell the world about my personal connection (and then some, really) to this book?
I guess I’ll be writing about that. Here and in other spaces. As always, stay tuned!
Photo of desk and paper by Campaign Creators on Unsplash.com.